“Financial services organizations are at a transformational tipping point. Faced with fierce market pressures – nimble disruptors, complex regulations, digital native customers – technology transformation in the industry is essential, and it’s increasingly becoming a competitive edge. Firms leading the charge into this new era are transforming customer experiences, fostering a new culture of work, optimizing operations and driving product innovation, and they are using Microsoft cloud, AI and blockchain technologies in their journey to become digital leaders of the future. TD Bank, Sumitomo Mitsui and Credito Agricola are among the organizations that have embraced this digital transformation happening in every part of the world.”
Here is how the financial services industry’s shift to the Cloud is helping to transform customer experiences, optimize operations and drive product innovation: